To me, design is about defining good boundaries, then recontextualizing the world around us with those boundaries.

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   Designing a business card that must only be Paper and Memorable lead to moving parts and interesting cutouts. Making manufacturing drawings for a customer without detailing software meant holding regular formatting rules while dimensioning anything they might want to check themselves.

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   In a world where we define what we care about, and let go of our preconceptions of everything else, the answer just might be an Alabaster Goldfish.